Beyond Amazon: 7 Other Places to Sell and Distribute Your Book in Your Local Community

Amazon is a fantastic platform for selling your book, but for local business owners, the real magic happens when you get your book into the hands of people in your community.

Your book is a physical marketing tool, and you should be thinking creatively about how to distribute it. Here are 7 places beyond Amazon where you can sell and distribute your book to maximize its local impact.

1.Your Own Website: Sell signed copies of your book directly from your website. This allows you to keep a higher percentage of the profits and capture your customers’ contact information.

2.Local Independent Bookstores: Partner with local bookstores to carry your book on consignment. This is a great way to support another local business and reach an audience of avid readers.

3.At Local Speaking Gigs: If you’re speaking at a local event, always have a table at the back of the room where you can sell copies of your book. This is often where you’ll make the most sales.

4.As a “Free Gift with Consultation”: Offer a free copy of your book to anyone who books a consultation with you. This increases the perceived value of the consultation and pre-sells them on your expertise.

5.In Partnership with Other Local Businesses: Find non-competing businesses that serve a similar clientele and offer to let them sell your book at their front desk. You can offer them a percentage of the sales in return.

6.At Your Local Chamber of Commerce: Your Chamber of Commerce is always looking for ways to promote its members. Offer to host a book signing or a “lunch and learn” event based on the content of your book.

7.Directly to High-Value Prospects: The most powerful use of your book is to give it away strategically. Create a “dream list” of 25 potential clients you’d love to work with and mail them a signed copy with a handwritten note.

Your book is a key that can unlock countless doors in your local community. The more creative you are with your distribution, the greater your return will be. And it all starts with having a professionally written book to share.

Ready to create a book that you can proudly share with your community? Let’s talk about how to get it written. Call or Text Paul Kealoha at (602) 849-0662.